Keeping Your Customers Close
With time selling has been replaced as the main objective for any entity. For you to truly say you are in business you have to show a long term partnership for it. You will be right to say its personal. The customer is the only thing that remains constant in the business. Everything revolves around the customers, their needs, interests and concerns. Customers come in all forms from individuals to other entities among others. The only way that you are succeeding in business is to have a consumer oriented mind behind your business operations.
A good thank you to your parents on the point of making new friends would be in order. It works like magic in business. Using the internet to hold conversations with people and showing up in business seminars might do your business a whole lot of good. It forms the basis of future business relationships. You do not have to go build a customer base starting with your family and friends could give you leverage. You should not close the chapter there. They may range from your family doctor, dentist, postman , your barber or stylist or even your mechanic. To get their attention you do not have to do as much and their impact on your business might even surprise you.
If you sense that expressing yourself is a challenge then email marketing was meant for you. Its got you covered on any kind of news, developments , short videos and any kind of message that you may want your customers to see. It takes time to convince a person to work with you and this platform might just be it. Personalizing it using the information they have provided makes them feel much more appreciated. Give customers a platform to respond . Allow them to express themselves honestly. This way you get the advantage of mitigating mishaps before they escalate and know how to improve customer satisfaction.
Everyone loves gifts. Offering incentives and discounts on loyal customers will retain them in the business as just that. A polite request for them to inform others would not hurt. Referrals are the best way to get the traffic and your customers might be an invaluable resource in this sector. In exchange preferential treatment would be in order. The fact that they have been standing with you for sometime makes them a very crucial part of your business. Honesty is the corner stone of any business. Deliver just as you promised and keep communicating in the event things change. People will only care if they get the same treatment from you.